Guess it really is all about the marketing.

“The funny thing behind this [Black comedian rant video] is, I didn’t even come up with this whole thing. It came from a place called Element Nine which is a Hip-Hop marketing company. Don’t you wanna know the story behind it and how the whole thing happened?”

Read the entire article on how we pulled this off: http://allhiphop.com/stories/lifestylefilm/archive/2008/04/08/19613330.aspx